Bike Helmet Warns of Collision Danger

Imagine your bicycle helmet warning you of the danger of a collision with an approaching vehicle. As GPS plots the possibility of a crash,…

Morpher Folding Helmet

Bike Helmet Flattens for Easy Toting

Conversations with friends about New York City’s wildly popular bike share program often veer in a predictable direction. “Nobody’s wearing helmets!” is a typical…


Velojoy Questionnaire: Sawako Furuno

Occupation: Founder, Sawako Furuno Bicycle Helmets Social: Twitter @sawakofuruno Instagram @sawakofuruno Sawako Furuno designs helmets for style-conscious cyclists in faux crocodile and delicate prints….