Saturday, September 8 — Brooklyn Bike Jumble

This bi-annual flea market, from 10 a.m. to 4 p.m. at Old Stone House/Washington Park in Park Slope, is a great place to mingle with the NYC cycling community while browsing for bargains in used bikes of all kinds, plus components and accessories. (My favorites: broken-in-to-the-point-of-destruction Brooks leather saddles.) Organizer Harry Schwartzman says this year’s event also will feature a good representation of NYC bike builders, among them Seth Rosko, Jamie Swan, Kyle Wiswall of cargo bike maker Schooner Bikes, and Rick Jones. Happy hunting!

Sunday, September 9 — New York Century Ride

You can sign up through Saturday afternoon for the New York Century Ride, the all-urban, 100-miler through the boroughs of NYC, presented by Transportation Alternatives. Or choose from 15, 35, 55 and 75 mile routes that stretch across bridges, along waterfronts and through park lands. We’re in for the 100! Follow velojoy on Instagram for ride photos.

Vespertine Flower Detail

Coming Monday: Bike Helmets and Baskets on the Fashion Week Runway?

Reflective vests and accessories (above) for stylish cycling safety from NYC-based  Vespertine debuted in a presentation that we attended at Mercedes Benz Fashion Week. More photo coverage of bicycling-related Fashion Week themes in Monday’s post!

women's-bike-summit-flyer4

Velojoy Heads to the West Coast Next Week

I’ll be traveling to the West Coast for 10 days beginning next week to take part in a variety of exciting cycling-related events. First up will be the National Women’s Bicycling Summit in Long Beach, CA, where I’ll moderate a panel on media and marketing entitled Who’s Selling Cycling to Women?

Co-hosted by the League of American Bicyclists and the Association of Pedestrian and Bicycle Professionals, this is the first gathering of advocates, industry and media to focus specifically on closing the gender gap that persists in cycling in this country, from standpoints including social justice, sport, youth, car-free families, political engagement and marketing and media.  I’m excited to be working with the amazing women on my panel: Elly Blue, commentator and writer on cycling, publisher of Taking the Lane; Maria Boustead, founder and owner of Po Campo; Yolanda Davis-Overstreet, expert on diversity marketing and communications; creator of the documentary film Ride in Living Color; and Mia Kohout, co-publisher and editor-in-chief, Momentum Magazine.

The next stop will be San Francisco, where I’ll meet with local advocates and checking out the cycling scene. Finally, velojoy contributor Genevieve Walker will join me at Interbike, the annual cycling industry trade show in Las Vegas, where we’ll check out what’s new for spring 2013 in bicycles, accessories and apparel for city cyclists. While at Interbike, we’ll also attend the first gathering of SpokesWomen, a professional networking group for women in the cycling industry.

Looking forward to sharing news and adventures from the road!

Genia Bike Portrait

‘From Bike-Curious to the Bike Lanes’ in Momentum Magazine

Our 8-part series for Bike Month last May, in which we followed NYC lawyer Genia Blaser’s (above) transformation from bike-curious New Yorker to city cyclist, appears in condensed form on pages 30 and 31 of  the September/October print issue of Momentum Magazine. We’re so thrilled that Genia’s inspiration carries on!

Cyclists Power the Revolution

Revolution TV Screening Powered by Bikes80 NYC cyclists  (right) provided the pedal power for a packed screening last Thursday night of the new NBC TV series Revolution, an action-adventure plot line set in a world in which all electronic and mechanical devices have ceased working following a massive blackout. The producers chose this novel means of power generation to call attention to alternative energy and transportation. Among the strong legs turning the cranks were those of a contingent of NYC bike messengers.

Down the Road:

Women Only! Saturday, September 15 and Sunday, September 16 — Trek Wine Country Ramble

Saturday, September 15 and Sunday, September 16 — Thomson Bucks County Classic

Sunday, September 22 — Escape New York 2012

Sunday, September 23 — Tour of the Hamptons

Sunday, September 23 — Brooklyn Queens Land Trust Garden Bike Tour

Friday, September 28 – Sunday, September 30 — Tour de Pink East Coast

Saturday, September 29 —  Bike the Night

Sunday, October 14 — Ride the River Valley

Sunday, October 21 — Bike MS New York City

And Finally:

Labor Day has passed…but summer isn’t over yet.

hydrangea skirt

Enjoy your weekend!

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